Top 10 Search Engine Optimization (SEO) Tools


Search engine optimization or SEO is growing so fast day by day. According to a survey, US spend more than $65B in 2017. Yes, 65 Billion and prediction are that it will be near 80 Billion dollars by the year 2018.

Since Seo is becoming more complicated so we need to monetize our website from every single aspect. We need SEO tools for monitoring all those activities of our website and rank it better on Google.

There are hundreds of SEO tools out there but in this article, I’ll show you some of the most important tools which actually used by SEO experts.

Also, most of the SEO firm use these tools. In this huge competition, we must use advance way to be on the top.

In this Infographic you can see Top 10 SEO tools and Benefits. After it I have described every Tool.

Search Engine Optimization Tools

Search Engine Optimization Tool

Benefits of use SEO tools:

  • Analyze website very easy
  • Huge time reduce
  • Less Man Power so Profit
  • Accurate Data
  • Use anytime 24*7

The disadvantage of Seo tools:

  • It’s Expensive
  • You need many tools to monitoring. Not a single can’t do everything

So, let’s started with details and use very effective SEO tools and be on the top of Google

1. Google Keyword Planner

Google keywords tool is newly named as google keyword planner. The most important of Google Keyword planner is it is free, Only paid you to create any campaign.


Google-adword-planner, It is one of the best tools to do keyword research. You can post Ads on Google by creating an Ad campaign. Just search any keyword and you will get hundreds of related result.

As per the keyword search volume, Competition, Bids you can choose best keywords for your website and get thousands of CTR on your website.

You can also filter the search by location language country etc. it is very effective tools you must have to use it if you are doing SEO.

But there are several free keyword research tools you can use those are very effective and most importantly they are free.

** Benefits of Google Keyword Planner:

    • Keyword Research
    • Adword Campaign
    • Post Ads on Google and Get CTR (Click through rate)

2. SEMrush

Hugely popular among SEO experts. You can do multiple jobs with it. You can’t expect how many data they are providing. Their data is so accurate that 100% of SEO firm use this awesome tool.


It has a free trial version you can register yourself and take a look at it.

** Benefits of SEMrush are:

    • Website keyword Positions as Per Country
    • Competitors
    • Keywords Research
    • Website Backlinks
    • Display Advertising
    • Website Organic Search Paid Search
    • SEO Audit

Click here to get Awesome Features of SEmrush for Free

And many More. That’s why SEO guys love these tools so much. You must try this tool to monitories your website and online reputation.

3. Open Site Explorer

Open site explorer is the very important tool in SEO. It is a tool of Moz (the Big Boss of SEO).


** Benefits of Open site explorer

  • Calculate Domain Authority (DA), Page Authority (PA)
  • Website Spam Check
  • Linked from Different website
  • Anchor Text used for Backlinks
  • Calculate Moz Rank, Moz Trust etc

So, Must use this awesome tool. It has 3 free trials every day. After it is paid.

4. Majestic

Very useful tool. The most beautiful part of this tool is you can use it as add-ons. Install on chrome webs store.


** Benefits of Majestic :

  • Calculate Website Trust Flow
  • Calculated Website Citation Flow
  • Also, you can Calculate specifically from website URL, SUB Domain, & Root Domain
  • Check Website Backlinks
  • Calculate TTF (Topical Trust Flow) [TFF: Backlinks from specific Technology, Travel, Home related sites]

5. Ahref

Well, this is one of the favorite tools of mine. And also hugely important for SEO.

I can’t cover all the features of these sites. But one thing I can say, It offers combine of many tools.


** Benefits of Ahref:

  • Backlinks Research
  • Keyword Research
  • Website Audit
  • Domain Rating
  • Url Rating
  • Referring Domains
  • Competitor Research

If you want a single tool, that can cover all your website activities, then I can tell you go for Ahref.

6. SEO Profiler

This is one of my favorite tools. You have fewer budgets and you want an efficient tool then go for Seo Profiler.


** Benefits of Seo Profiler:

  • Free Backlinks checking.
  • 1 Dollar for the first-month trial and get unlimited access for 1 Month
  • Website Ranking Monitor
  • Website Audit
  • Backlink checking with using filter
  • Keyword Research
  • Website Analytics
  • Social Media Monitor

Must Use this tool. The free version can also give you many features.

7. Google Search Console or Webmaster

Once again when it comes to Google they offer the best services on free of cost.

Your website must have connected to Google Search Console. It monitories your website on a high level.


** Benefits of Google Search Console or Webmaster:

  • It’s Free
  • Index your website URL within few Second.
  • Monitories Websites Structure Data, Rich Data, HTML Improvement etc.
  • Analyze Search  traffic
  • Manual Actor Check
  • Mobile Usability
  • External Linking and Internal Linking
  • Google index checker
  • Website Error
  • txt checker
  • Sitemap Checker
  • CTR, Keyword Impression with Filter

And Many More. It is the best tool in its area. So, my recommendation to you, you must have connected your website with Google Search Console or webmaster.

**Just open your Gmail account and connect it to your hosting site and you can use webmaster code to verify you are the owner of the site.

8. Google Analytics

Once again it’s Google. So, I do not need any description of it. It is one of the must-have tools on your websites daily life.

Just open Google analytics and connect it to your Gmail account.


Paste their script code in your site. Now click verify they will add your website to google analytics.

** Benefits of Google Analytics:

  • It’s Free
  • Check Website Monthly/ Daily/ Weekly / Yearly users
  • Sessions, Bounce Rate, Session Duration
  • Real-Time Auditions and their location
  • Audience behaviors
  • Traffic Sources
  • Technology by Users
  • Website Behavior in mobile
  • Traffic Control
  • Visitors From Organic, Social, Referral or Direct Analyze

And many More. It is one my favorite tools. Every Single SEO expert uses it in every single hour. You just need to connect your website with Google Analytics.

9. Google Trends

Now it is the very interesting tool you should use to get huge traffic.

Using this site you can monetize what is people looking at on Google or in a simple language what is trending matters.


You can categories those topic and put on your blog and you will get huge traffic.

** Benefits of Google Trends:

  • It’s free
  • Trending matters (Business, Entertainment, Health, Sports, Technology etc)
  • Categories Country, Date and Time
  • Huge traffic from using that topic on your Blog/ Website
  • Compare two matters or keywords
  • Keywords Idea

And Many More. Just type your keyword and analyze its popularity. Must use tools for Bloggers.

10. Link Assistance or Rank Tracker

Rank tracker is not a web tool, its software. Just install this software and linked it to your Adword account, you can do very efficient keyword research.

Also very useful for monitoring your website. You can monitors your keywords rank on Google. It’s a paid tool but you can use it as a free but you can’t export the file.


You can only take a visual look but can’t export your file as a pdf or csv.

Benefits of Rank Tracker:

  • Can Use as a Free
  • Keyword Ranking Monitor
  • Competitor Analyze
  • Keyword Research

Conclusion :

There are many SEO tools available there in the web world. Here I’m telling you some of the examples.

Example: Keywordtool.ioScreaming FrogWordStream, BrokenLinkCheck, etc.

But Abobe 10 tools are the best in my point of view. You do not need any other tools if you have a couple of tools from these.

The main job to do an SEO for a website can be easily maintained with these tools. You can also check out these tools and analyze your website better.

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